[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.urasenke.cz\/proc-je-ochrana-osobnich-udaju-tak-dulezita\/#Article","mainEntityOfPage":"https:\/\/www.urasenke.cz\/proc-je-ochrana-osobnich-udaju-tak-dulezita\/","headline":"Pro\u010d je ochrana osobn\u00edch \u00fadaj\u016f tak d\u016fle\u017eit\u00e1","name":"Pro\u010d je ochrana osobn\u00edch \u00fadaj\u016f tak d\u016fle\u017eit\u00e1","description":"Asi ka\u017ed\u00fd z n\u00e1s se n\u011bkdy setkal s term\u00ednem Ochrana osobn\u00edch \u00fadaj\u016f JK Credit, a\u0165...","datePublished":"2023-01-10","dateModified":"2023-05-29","author":{"@type":"Person","@id":"https:\/\/www.urasenke.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.urasenke.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9514fe8d0d5bc6f8b5e285c47f6d71536ab35446ffb077fff11f6ca1fa8b00ce?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9514fe8d0d5bc6f8b5e285c47f6d71536ab35446ffb077fff11f6ca1fa8b00ce?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"urasenke.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.urasenke.cz\/wp-content\/uploads\/gdpr_7.jpg","url":"https:\/\/www.urasenke.cz\/wp-content\/uploads\/gdpr_7.jpg","height":0,"width":0},"url":"https:\/\/www.urasenke.cz\/proc-je-ochrana-osobnich-udaju-tak-dulezita\/","about":["Slu\u017eby"],"wordCount":440,"articleBody":"   Asi ka\u017ed\u00fd z n\u00e1s se n\u011bkdy setkal s term\u00ednem Ochrana osobn\u00edch \u00fadaj\u016f JK Credit, a\u0165 u\u017e se t\u00fdkal jeho samotn\u00e9ho nebo n\u011bkoho, o kom si pot\u0159eboval n\u011bco zjistit. Tato spo\u010d\u00edv\u00e1 v omezen\u00ed p\u0159\u00edstup k osobn\u00edm informac\u00edm dal\u0161\u00edch lid\u00ed, jako je adresa, rodn\u00e9 \u010d\u00edslo a mnoh\u00e9 dal\u0161\u00ed. V posledn\u00edch letech byla je\u0161t\u011b zp\u0159\u00edsn\u011bna implementac\u00ed evropsk\u00e9 sm\u011brnice, zn\u00e1m\u00e9 pod zkratkou GDPR. Ta zp\u016fsobila p\u0159edev\u0161\u00edm firm\u00e1m \u0159adu pot\u00ed\u017e\u00ed, nebo\u0165 nyn\u00ed ji\u017e nebylo mo\u017en\u00e9, aby jeden pracovn\u00edm voln\u011b p\u0159edal \u00fadaje klienta sv\u00e9mu kolegovi, s v\u00fdjimkou ur\u010den\u00fdch p\u0159\u00edpad\u016f.Zde se m\u016f\u017eeme pt\u00e1t, pro se t\u00edm jak vl\u00e1da, tak i evropsk\u00fd parlament za\u010dali tak zab\u00fdvat. Co je vedlo k tomu, \u017ee se rozhodli dosavadn\u00ed z\u00e1kony zp\u0159\u00edsnit, a to tak drastick\u00fdm zp\u016fsobem?Odpov\u011bd\u00ed je, \u017ee to byla kombinace n\u011bkolika faktor\u016f. T\u00edm prvn\u00edm byl vzestup po\u010dtu kr\u00e1de\u017e\u00ed identity, souvisej\u00edc\u00ed mimo jin\u00e9 i se st\u00e1le se roz\u0161i\u0159uj\u00edc\u00edmi mo\u017enostmi internetu. Ta je pou\u017e\u00edv\u00e1na v\u011bt\u0161inou k tomu, aby si \u010dlov\u011bk vzal p\u016fj\u010dku, kterou n\u00e1sledn\u011b nemus\u00ed spl\u00e1cet, nebo\u0165 v\u0161e p\u016fjde za t\u00edm, jeho\u017e identitu pou\u017eil. Jak\u00e9 probl\u00e9my to p\u016fsobilo, a to i z leg\u00e1ln\u00edho hlediska, asi nen\u00ed t\u0159eba \u0159\u00edkat.Tak\u00e9 ne\u0161lo pominout rostouc\u00ed po\u010det incident\u016f, kdy dokumenty nebyly \u0159\u00e1dn\u011b skartov\u00e1ny \u010di jinak znehodnoceny, n\u00fdbr\u017e jednodu\u0161e vyhozeny do odpadu. Zde si je mohl kdokoliv vz\u00edt a zjistit si tak osobn\u00ed \u00fadaje jin\u00fdch osob. Ty pak mohl nap\u0159\u00edklad prodat na \u010dern\u00e9m trhu.Bylo jasn\u00e9, \u017ee proti tomu je pot\u0159eba n\u011bjak\u00fdm zp\u016fsobem zakro\u010dit. A v\u00fdsledkem byla pr\u00e1v\u011b GDPR. Jist\u011b, znesnadnila pr\u00e1ci mnoha firm\u00e1m, o tom nen\u00ed sporu. Mnoh\u00e9 na tuto sm\u011brnici nad\u00e1vaj\u00ed v podstat\u011b dodnes. \u00dat\u011bchou m\u016f\u017ee b\u00fdt, \u017ee jedn\u011bmi z nejv\u00edce posti\u017een\u00fdch byla call centra.Nyn\u00ed, n\u011bkolik let po jej\u00ed implementaci, se m\u016f\u017eeme pod\u00edvat, zda skute\u010dn\u011b bylo dosa\u017eeno p\u0159edpokl\u00e1dan\u00e9ho v\u00fdsledku. A pravdou je, \u017ee po\u010det zlo\u010din\u016f souvisej\u00edc\u00edch s kr\u00e1de\u017e\u00ed dat zna\u010dn\u011b poklesl. D\u00edky tomu jsme v podstatn\u011b v\u011bt\u0161\u00edm bezpe\u010d\u00ed a nemus\u00edme se b\u00e1t sv\u00e9 \u00fadaje n\u011bjak\u00e9 solidn\u00ed firm\u011b sv\u011b\u0159it. A to je to, o\u010d tu b\u011b\u017e\u00ed p\u0159edev\u0161\u00edm.                                                                                                                                                                                                                                                                                                                                                                                          4.3\/5 - (12 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Pro\u010d je ochrana osobn\u00edch \u00fadaj\u016f tak d\u016fle\u017eit\u00e1","item":"https:\/\/www.urasenke.cz\/proc-je-ochrana-osobnich-udaju-tak-dulezita\/#breadcrumbitem"}]}]